Influencer Marketing: 3 Key Stats you Must Know


With every passing day, influencer marketing is expanding its wings all over the social platforms. You can see influencers everywhere on social media as it gives them the luxury they desired and the fame they wished for. To start their blogging journey, they usually go for professional help and consult the best Influencer Marketing Company in India and some do it by themselves.

But, how exactly influencer marketing benefits the marketers? We have mentioned the major stats of influencer marketing in this bog to help willing marketers out there, let’s get started:

1.    94% of marketers think that ‘transparency and authenticity is the real thing!

It has become tough to tell whether someone is a genuine influencer or not. With the rise of fake followers, the need for focusing on transparency and authenticity has become compulsory for marketers.

2.    39% of active Instagram account with over 15k followers are influencers

According to influencer DB, there are more than 558k influencers who have over 15k followers. In the same report, it has been said that 81% of all influencers are micro-influencer with 15k to 100k followers. Also, influencers with over 5 million followers count among the 1% of the influencers and they are considered as more appropriate for larger brands. Micro-influencers can be more approachable and sometimes more applicable for your brand. All you need to do is research their interest and how appropriate they are for your potential audience.

3.    22% of 18-34 years old generation made a large purchase after seeing an online influencer promoting the item

In general, people mostly get influenced by family and friends but influencers also affect their buying decisions. Younger adults have more chance to get influenced by the tactics of influencer marketing. It means if you are interested in reaching younger demographics, influencers can speed up your online tactics.

In Conclusion

So, aforesaid pointers are the major stats of influencer marketing 2019, one must go through it, if wanting a healthy approach in their marketing tricks. In case you need any professional help to generate leads, go for the best Influencer Marketing Company in Delhi.

Comments

Post a Comment

Popular posts from this blog

How to Hire an Influencer for an Influencer Marketing Agency

Influencer marketing agencies have helped in the promotion of brands in numerous ways. They ensure that the brand and its message reach the masses. Their importance while promoting your brand is indisputable. The market of the Influencer Marketing Agency in India has grown exponentially over the last few decades. Hiring a suitable influencer requires the influencer marketing agency to look into several details. Some of them are: ·          Select an influencer This is the foremost and most probably the hardest thing to do for an influencer marketing agency. The right influencer could lead the brand to great heights of success. Several types of influencers can be found on several social media platforms. They can be reached out in various ways. ·          Check out the profile of the influencer Once the influencer marketing agency has selected an influencer, it is imperative to check throug...
Read more

New Strategy: Influencer Marketing

Image
In this modern era, most of the brands and companies prefer modern marketing techniques; one among them is Influencer Marketing. Influencer marketing is a marketing of the brand or product and services through social media platforms. Be it any industry or field such as science and technology, beauty, business or any service sector, social media marketing is getting more and more popularized in the market. Most of the  Influencer Marketing Agency in India believes that a popular and efficient influencer can extend and increase your client base through its popularity and fan-following. It is being said that you should know which audience or group of individuals you want to target. It is necessary to understand and determine your target audience. Social Media Marketing emphasis on the online marketing of your brand, influencers play an important role while they promote your brand or product or service. So, it is recommended that one should choose the best influencer suc...
Read more

How to Become a Successful Fashion Blogger

Are you a hardcore fashion enthusiast, wanting you to explore the world of fashion and share your fashion tales? Do you wish to gain recognition over the digital space through your style tales? Well, it is high time that you start your own blog! In this blog, we’re going to give you some effective tips to kick start your blogging journey, given that you have the creativity and the zeal to influence people. The  top 10 fashion bloggers in India   are praised and recognized due to their exclusiveness, their honesty, and their passion, and these are indeed the three essentials that you need to be a fashion blogger. So, get ready to take notes, and follow these tips, to begin with, a blog of your own! 1.      Find out why you’re special To be able to influence people, you first need to figure out the USP that makes you own of a kind. What is it that makes you unique? There are thousands of fashion bloggers out there, and they are mostly prese...
Read more